Insurance Success Story

Objectives

The insurance industry is among the most competitive and finding the right customers, at the right time, with the right solution, is imperative. The client’s primary goal was to drive high-quality traffic to their auto and home insurance partners and establish valuable, long-term partnerships. Their second goal was to partner with a resource that could drive growth, improve their current metrics, and operate on a performance cost structure.

Solutions

Affiliati leveraged a targeted approach via its vast network of Publishers/Affiliates, identifying those who aligned best with the ideal customer profiles and demographics for the client. Over this multi-year partnership, Affiliati helped its Publishers optimize digital marketing campaigns to deliver the best results, driving customers through Social Medial, Search Engine, and Pay-Per-View channels. In the trailing twelve-month period, Affiliati delivered more than 600,000 qualified high-intent leads. Affiliati’s leads consistently outperformed other marketing partners down funnel KPI metrics such as: Answered Call Ratios; Long Call Ratios; Lead to Quote Ratios; And Lead-To-Bound-Policy ratios.

The Affiliati Difference

While we design a customized approach for each Advertiser to ensure performance objectives are met, we also have 3 pillars that serve as our foundation and consistently guide what we do for every customer.

Partner Selection
By hand picking and vetting the right Affiliate partners for your specific offer, we’re able to deliver the right customers quickly and efficiently.

Compliance
We abide by a stringent creative approval process that ensures our Affiliate partners adhere to your offer requirements. Each Advertiser has final approval for creatives to ensure compliance and brand consistency.

Traffic Quality
Department solely devoted to real time monitoring of more than 70 leading indicators that enable us to catch suspicious activity before it impacts your business.